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Marketing toolkit for project owners

Use this playbook whenever a project owner needs fast context on how to promote an upcoming presale across CheesePad’s preferred channels.

KOL tier system​

Our KOL ranking system is designed to reward quality, not noise. Every KOL is selected based on influence, consistency, credibility, and real contribution—chosen carefully from thousands of creators across Web3.

Inspired by global cheese grading standards, our tiers represent excellence and authenticity.

🥇 Parmigiano Elite (Top Tier)​

The highest honor on CheesePad. These KOLs carry exceptional power and help shape early-stage narratives. Trusted voices. Consistent leadership. True community impact.

🥈 Truffle Reserve (Premium Tier)​

A prestigious tier for creators with refined content, strong engagement, and high authority. Their presence adds credibility to launches and strengthens presale momentum.

🥉 Aged Cheddar Master (Pro Tier)​

Experienced supporters with sharp market understanding and stable long-term influence. They amplify quality projects and help communities grow sustainably.

Why this matters for your presale & launch​

Our KOL system isn’t just a ranking list—it’s your launch advantage.

CheesePad selects its KOLs from thousands of candidates, choosing only those with proven impact, active communities, and trusted voices.

When your project launches on CheesePad, you gain:

  • Targeted visibility from curated influencers.
  • Credibility before your presale even begins.
  • Exposure that converts, not empty hype.
  • Organized support, not random noise.
  • A trusted network ready to amplify your launch.

CheesePad makes sure you don’t start alone—you launch with an entire ecosystem behind you.